Daft apeth

What brands do you associate with?

I can think of one Brand I don’t associate with, but that’s not the question is it…

Brands, what a peculiar concept! When did they first pop up, you reckon? Do I fancy delving into the history books to find out? Not really.

Do I give a hoot? Am I a die-hard brand enthusiast? Not a chance. If the thing does the job, I’m on board. If a cheaper option shows up, I’ll give it a whirl. If it turns out to be rubbish, I’ll happily return to the old faithful.

Loyalty to brands seems a bit daft, doesn’t it? It’s much smarter to keep an open mind and embrace something fresh when it comes along.